Sales and marketing are the backbone of any successful business. This course provides a comprehensive introduction to the core concepts, tools, and techniques used in sales and marketing. From understanding customer behavior to crafting compelling marketing campaigns and closing deals, you’ll gain practical knowledge that can be applied across industries.

Through real-world examples, case studies, and interactive exercises, you’ll learn how to identify target audiences, develop value propositions, and execute sales strategies that deliver results. Whether you’re launching a startup, advancing your career, or simply exploring the field, this course will give you the confidence and skills to succeed.